Graphic designers can earn a variety of salaries depending on their level of experience, location, and industry. Some common industries where graphic designers may earn include advertising, marketing, and media agencies, design firms, and in-house design departments for companies.
According to the Bureau of Labor Statistics, the median annual wage for graphic designers in the United States is $50,370 as of May 2020. However, some graphic designers may earn more or less depending on their experience and location. For example, those with more experience or working in high-demand industries may earn a higher salary. Additionally, those working in larger cities or regions with a higher cost of living may earn a higher salary to compensate for the increased living expenses.
Graphic designers working in advertising, public relations, and related services tend to earn higher wages than those working in other industries, with a median annual wage of $58,480 in May 2019. Those working in the printing and related support activities industry had a median annual wage of $48,160, while those working in the publishing industry earned a median annual wage of $49,680.
Graphic designers with advanced degrees, such as a master’s degree in graphic design, may have higher earning potential compared to those with only a bachelor’s degree. Additionally, those with strong portfolio and a proven track record of success may also command higher wages.
Overall, the earning potential for a graphic designer is dependent on a variety of factors and can vary greatly.
FREELANCE GRAPHIC DESIGNER
Graphic designers who work as freelancers offer their services to clients on a project-by-project basis, rather than being employed by a specific company or organization. This allows them to have more flexibility and autonomy in their work, as well as the opportunity to work with a variety of clients and industries.
Freelance graphic designers may offer services such as logo design, branding, packaging design, print design (such as brochures and business cards), and web design. They may also be skilled in illustration, photography, or video editing.
Freelance graphic designers typically work on a per-project basis and negotiate their own rates and terms with clients. They may also work on a retainer basis, where they are paid a set amount per month for a certain number of hours of work.
Freelance graphic designers must be self-motivated and able to manage their own workload and deadlines. They must also be able to market their skills and services to potential clients, and be able to effectively communicate with clients to ensure that their needs and expectations are met.